Whether you are a beginner business owner or you’ve been doing this for a few years now, the main focus is always marketing, right?

• How do I get more clients?

• How do I create consistent income?

• What marketing strategies should I be using?!

• What the heck is a FUNNEL?

Don’t get me wrong - these things are suuuuper important and - spoiler alert - I’m going to be talking all about them over the next few months.

But you know what gets put on the backburner while marketing takes the spotlight?